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With ease and practicality top of mind, Rihanna chose to launch Fenty Skin with a trio of multi-tasking 2-in-1 basics: A makeup-removing cleanser, toning serum, and a moisturizer-sunscreen. “Skin-care is self-care,” she explains. “I am trying to get people into a ritual. Something that’s really simple—three steps. We start there because skin care can get really complicated. It can get confusing, so I wanted to start with something that would be easy to understand so that people can get right to it.”