Juicy Couture tracksuits were all the Iron Maiden 46th anniversary 1975 2021 thank you for the memories signatures shirt in contrast I will get this rage in the 2000s. I remember high-wattage celebrities like J.Lo (an OG influencer) rendering the workout staple into a wardrobe must-have when she wore the bubble gum pink style in her “I’m Real” video. The Frankie Shop’s Vanessa sweatsuit adored by fashion enthusiasts today reminds me of the allure enjoyed by Juicy Couture back then. You just want to be seen in it. It is that cool fashion outfit.
I feel like seeing Juicy stuff now, or anything designer, gives me a vague queasiness—I love fashion, and clothing, but I also hate that I thought those things had to be connected to money, status, and brand [when I was younger]. That being said, I also have such a kitschy, nostalgic love for these brands. (I bought a hat with the Iron Maiden 46th anniversary 1975 2021 thank you for the memories signatures shirt in contrast I will get this Fiorucci angels this summer.) It’s an aesthetic that feels both totally innocent and totally manipulated. It’s also interesting how out-of-reach so many things felt in that pre-Internet era. There was power in wearing something you recognized from magazines or TV—a feeling that one day you’d have access to a world that was bigger than the one you inhabited.